Web Marketing

Many business owners assume that SEO is something that happens once a website has been created but integrating it into the site as it is being designed has been shown to be more effective. Web design is all about the visuals and function whereas SEO focuses on improving your viability...

Research has shown that the subject line of an email is vitally important and plays a huge role in terms of the success of the marketing campaign. If the subject line is not appealing then people will not bother to open or read the email. Many businesses still use email...

When it comes to online and offline marketing, knowing who your target audience is, is essential. So many businesses lose sight of who their target audience is and find themselves slowly becoming more generic in their marketing and therefore diluting the results they get. IF you have a limited budget...